iAge: e-inclusion in Ageing Europe


iAge aimed to promote and increase economic and social e-inclusion of elderly.

Until 2030, the number of people of 65+ increases more than 50%, which will have a significant impact on pensions, health care, the labour market and thus for the sustainability of communities. Comprehensive strategies and actions with regard to the labour market and meeting the needs of all ages will be crucial.  The increased use of ICT gains in importance to make use of the growing number of elderly, keeping them active and participate in social and work life, thereby increasing the regional and economic development.

02/01/2012 - 31/12/2014
4 - Promoting Sustainable and Competitive Communities
Area of Intervention
4.1 Tackling the needs of areas in decline
ERDF Grant
1,271,939.00 €
Total Eligible Budget
2,543,878.00 €
Lead Beneficiary
Province of Drenthe, The Netherlands
Tineke Smegen
Tel: +31 592365412
Project Homepage
Beneficiaries per Country
The Netherlands
Zorg Innovatie Forum
Hanzehogeschool Groningen
Gemeente Hardenberg
Hanze Institute of Technology (HIT)
Municipality Aa en Hunze
CMO Groningen
Stichting Oosterlengte
United Kingdom
University of Abertay Dundee
Knutepunkt Sorlandet
University of Agder
Wirtschaftsakademie Schleswig-Holstein GmbH
Intercommunale Leiedal
Province of East-Flanders
Mentor vzw
ERSV Oost-Vlaanderen
University College of Lillebaelt
Background and Aim


The main aim of iAge was to improve the regional development of areas in decline that were affected by an ageing population through promoting and increasing economic and social e-inclusion.

In iAge, partners from six countries in the North Sea Region cooperated and worked transnationally to develop new approaches to service delivery and economic restructuring through joint development of ICT innovation. Through e-inclusion, iAge aimed at reducing gaps in ICT usage and promoted the use of ICT to overcome exclusion, improve employment opportunities, quality of life and social participation.

Transnational activities and joint analyses created an economy of scale to allow positive achievements towards the EU 2020 objectives of innovation and employment and enabled regions to improve the quality of results.



Although not as rapid as in other parts of Europe (Eastern and Southern Europe) every region in the North Sea Region is faced with demographic ageing, which will oblige policy makers to review the way in which they respond to the needs of their citizens. Society has changed rapidly over recent years. Local stakeholders, town planners, public transport operators, public health organisations, social service providers, architects, social housing organisations, older citizens’ groups, universities, etc. need to find the right response to the specific challenges faced by the European ageing populations. 

Until 2030, the number of people of 65+ will rise by more than 50%, which will have a significant impact on pensions, health care and the labour market and has implications for the sustainability of our communities, especially in areas in decline. From 2012, the European working-age population will start to shrink, while the over-60 population will continue to increase and it is expected to affect key drivers of regional growth such as productivity, investment and consumption. 

In relation to the above it is easy to understand why the Europe 2020 strategy mentions demographic ageing as one of the main challenges for the coming decade. At the same time: today's senior people are healthier, more mobile and qualified, ICT skilled and dispose of more purchasing power than any generation before. Their needs and expectations are diverse, but all of them aspire a high quality of life and high quality services. This leads to increasing demand for new products and services - a growing market, which more and more entrepreneurs discover. The North Sea Region could benefit from this potential and develop dynamic and successful communities. 

iAge acknowledged the importance of new technologies for economic activity and new ways of delivering services. Different ways of guaranteeing accessibility (in relation to economic opportunities, services and social networks) should be stimulated. Joint implementation to increase the use of ICT gained in importance to keep the growing number of elderly active and participate in social and work life, thereby increasing the regional and economic development in regions which face population and economic decline. iAge adhered to inclusive growth, modernising the labour market and helping elderly anticipate to change through ICT skills and training. 

  • ICT toolbox consisting of training material and software applications tested and evaluated by target users in different countries
  • Publication of tested methodologies and approaches in transnational guidebook
  • Transnational online platform for 60+ entrepreneurs
  • A set of factsheets for businesses and individuals
  • A set of tested self-employments programmes
  • Transnational online mentor and coaching programme and a senior e-mentor network
  • A set of recommendations for governments, associations and companies building ICT tools to deliver services for elderly
  • Disseminated and exchanged best practices on user-friendliness of apps for elderly 
  • A joint model on the level of ICT training and competence required by elderly 
  • A joint model on understanding the process leading to increased competence building, useful for professionals
  • Increase of ICT skills and competences of 60% of the target groups 
  • A publication on regional LLL housing strategies amongst partner regions
  • Definition and testing of basic and advanced needs of next-generation housings fitted for self reliance
  • Regional strategies for independent living based on shared definition
  • Development and testing of screen to screen application for wider deployment
Project News
iAge Final Conference
Dates: 20/11/2014 -
iAge Midterm Conference
Dates: 20/06/2013 - 20/06/2013

ikdoedemotica picture try-out

DigiBazar photo resort

iAge Start Conference
Youtube films campaign working caregivers
User manual from Norwegian pilots
Transnational report Barriers and needs in ICT by Trimbos Institute
Transnational PhD course UAD, Agder Hanze
Transnational overview informal caregivers
Transnational non technical guidelines accessibility ans usability
Transnational guidebook of tested methodologies and approaches in ICT training
Transnational checklist for usability
Teach the teacher training package Vlaanderen
Stumbling Block pictures
Stumbling Block Evaluation report
Sentiso website
Scientific paper mapping elderly ICT use in health informatics 2014 by Thygesen
Scientific paper ICT training intergenerational learning Agder University
Research report working caregivers bottlenecks and solutions
Research report needs computer use Vlaanderen
Research report Coordination Point Care in Aa en Hunze
Report on Mapping of computer and internet usage by elderly by University of Agder
Publication ZIF about care and demographic change 2014 in national publication
Publication iAge at Age Platform Europe
Publication and photo elderly at infomeeting screen2screen ZIF
Presentation Lisbon Mapping elderly citizen 2015
Pictures elderly visit Digibazar
Photo impression of informing elderly in Dedemsvaart July 2014
Overview apps and guidelines UAD
Online runpat Starter Poster
Online runpat Advanced Poster
Online runpat Business Modelling
MI Connect Assisted Living Leiedal
LLL webfilms
LLL publication and photo Elderly skyping and facetiming in local newspaper
LLLpublicationand photo Elderly active on ipad in local Dedemvaartse Courant July 2014
LLLphotos Elderly at kickoff meeting Dedemsvaart November 2013
LLL Infographic network of stakeholders
LLL flyer information market 28th September 2013
Joint tripartite Conference BeAL Sept. 2014 programme
Intergenerational learning webnews
Informal care analysus in province of Groningen
ikdoedomotica training session
ICT toolbox
iAge screenshot WikiAge
iAge screenshot Twitter
iAge screenshot Facebook
iAge presentation usability to eHealth week 2014
iAge presentation at eHealth week Agder 2-4 June 2014
iAge newsletter 6
iAge newsletter 5
iAge newsletter 4
iAge newsletter 3
iAge newsletter 2
iAge newsletter 1
iAge midterm magazine
iAge magazine Nov. 2014
DigiBazar photo resort
iAge flyer
iAge banners with quotes
Healthbattle photos and report
Hack for Health website event
Flyer 2 health battle sign up
Flyer UCL ICT mentors
Flyer 1 health battle sign up
Evaluation report Online Contact Informal Care
Doeboek handleiding
Doeboek guidelines and looks
DigiBazar in Kortrijk
Danish website social participation
Conference Midterm Conference Programme
Conference Midterm Conference banner
Conference Final Conference Programma
Conference Final Conference postcard
Conference Startconference Programme
Booklet Healthy Ageing Hanze University
article iAge Final Conference a great success
article iAge Eurojournalistiek contributes to EU digital agenda
article iAge at Open Days 2012
@llemaal digitaal website Kortrijk
iAge Brochure
Paid work and caregivers
iAge Midterm Magazine - June 2013
iMAgezine Final Conference Magazine 2014
Granma on the Web
Barriers & Needs of the Elderly regarding ICT

Event Calendar
Events Archive